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Did You Realize That A No-Show Is Like Money In The Bank?


by David Ledoux, Founder ILOVEMLM.com

His pacing was making me nervous, like a pimply teenager trying to find someone to buy beer on a Friday night. The incessant beating of his fingers on the table felt like shards of glass being driven into my brain. I kept one eye on the giant clock that hung in his kitchen. The relentless ticking echoed throughout the empty room.

It was like a scene from a horror movie. I was at a downline member's house for a Wednesday night in-home presentation. At least nine guests were 100% confirmed to attend at 7:30. It was 7:42 and it was just Joe Eager-Beaver and I. He wasn't looking too happy. I could hear him muttered profanities under his breath and wishing horrible fates on his 7 buddies.

Have you been there? Have you walked a mile in Joe's shoes? Or mine? Have you had guests "no-show" you as you build your empire? Have you been at a meeting that just didn't materialize? Here are some thoughts to help you keep it all in perspective.

1. The better you are, the more no-shows you get.

Pros work the Law of Big Numbers. In today's era, you have to invite 10 to get 1. Constantly working lots and lots of prospects ensures lots and lots of no-shows. The magic is to focus on the ones that show.

2. One-on-Ones feed the in-homes.

The secret to a huge in-home presentation is to have 100% of the guests already pre-qualified. If you and your sponsor do 15-20 two-on-one presentations in the next 2 weeks, at least 6 to 8 of them will want to take a second look at an in-home meeting.

3. The invitation needs to be compelling.

The invitation is critical. You need to use certain mental triggers to get the prospects to overcome the pain of moving from sitting on the couch watching Wheel of Fortune to getting into their cars. Use the credibility of your upline. Mention how busy he or she is and how valuable their time is. Give them a specific starting and ending time so they know exactly how long it will take. Use SCARCITY - mention you can only invite 5 guests and that you are one of them Mr. Lucky!

4. Every No-Show is like money in the bank!

Call every no-show after the meeting and let him/her know that they missed a chance to learn 3 different ways to make an extra $1000 a month. Book a time to buy them a coffee in the next 3 days for a follow-up 1on1. They have a certain amount of guilt for blowing you off. Leverage that guilt to get together for coffee. Remember, you are doing them a FAVOR!

5. Show the plan no matter what.

When your downline gets no-showed, build up their confidence. Let them give YOU a 1on1. This is an excellent time to practice. No matter what, get them to show the plan!

6. Book a meeting from a meeting.

The purpose of an event is to book the next event. Get out your planner and co-ordinate schedules. A no-show is a tiny blip on your way to the top of the compensation plan. Book your next meeting right then and there.

Repeat after me. A no-show is like money in the bank. A no-show is like money in the bank. A no-show is like money in the bank!

I appreciate you. Good luck in your networking business!

David Ledoux

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David Ledoux has been involved in the network marketing industry for 15 years. He is an author, speaker and million dollar earner. To discover more jealously-guarded secrets of making $100,000.00 or more every year through MLM check out his new book, The Ultimate MLM Blueprint for Massive Success. The book and a FREE MLM Training ezine are available online at

http://www.ilovemlm.com
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